Discover our projects

At A.S.Adventure, we love nature. That's why we go the extra mile to help preserve it in all its (bio)diversity. To create real impact, we team up with others.

“We believe in our contribution and act on it. 

Partners of A.S.Adventure

Together with our outdoor partners, we are working towards more nature and wilder places. Not just in Belgium, but across Europe and around the world. Our financial support goes directly to projects that protect and care for our planet.


National


Natuurpunt: nature for everyone in Flanders

With more than 27,000 hectares of green space under its care, Natuurpunt is Flanders’s leading nature conservation organisation. They actively contribute to scientific (citizen) research and help shape the government’s nature policy. Besides protecting and improving green spaces in your neighbourhood, they also organise walks and all sorts of outdoor activities. All thanks to the thousands of volunteers and more than 133,000 members!

Some highlights:

•  A.S.Adventure has been a proud partner of Natuurpunt since its founding in 2001 – together, we've helped create an additional 798 hectares of nature reserves in Flanders and planted 130 hectares of forest.

•  We co-developed 11 A.S.Adventure walking routes, complete with signposts, benches, information boards, and beehives.

•  Every Natuurpunt member enjoys a 7% discount on a large part of our range: a lovely bonus for all green-minded adventurers.



Natagora: wild spaces in Wallonia and Brussels

Natuurpunt’s Walloon counterpart wants to stop the loss of biodiversity in Brussels and Wallonia. With the help of hundreds of volunteers, Natagora maintains and restores 5,500 hectares of nature reserves. Through activities along green heritage – from guided walks to film screenings – they help raise awareness about the importance of nature. Natagora also protects endangered species and develops eco-friendly measures in collaboration with local farmers.

We’ve accomplished this together:

•  In 2022, our partnership reached new heights: A.S.Adventure donated 5% of Black Friday revenue to support Belgium's highest-altitude nature reserves in Belgium (such as the region around Signal de Botrange).

•  We support the Nature Network, an eco-social project that gives companies, citizens, and organisations the tools to boost biodiversity on the land they manage.

•  We contributed to the restoration of the Wimbe Valley, helping to strengthen local biodiversity. Species like bats, the yellow warbler, and a rare butterfly (the Mazarine Blue) will be given additional shelter and protection.


European

River Cleanup: plastic-free rivers and oceans

Every year, 11 billion kilograms of plastic end up in the ocean - a staggering amount that's hard to even imagine. A large part of this pollution ends up in the oceans via our rivers. That's why River Cleanup works to intercept as much plastic as possible before it reaches the ocean. Because once that happens, it spreads out even further and is much harder to remove.

Here’s how we help:

•  Since 2022, River Cleanup can rely on our financial support.

•  We also organise Cleanups ourselves with our employees and anyone else who wants to pitch in.

•  Our record currently stands at 200 kg of plastic collected in one day in the Hoboken Polder and along the banks of the Scheldt.

Read more about River Cleanup


Worldwide

Cool Earth: more rainforest, less CO2

Deforestation is one of the greatest threats to our climate. That's why Cool Earth works side by side with indigenous communities who call the rainforest their home. By supporting them, they can protect their land and stand stronger against illegal logging. Together, we protect millions of trees that are vital for biodiversity and store enormous amounts of CO2. Every tree left standing helps cool our planet.


Read more about Cool Earth

The numbers speak for themselves:

•  In 2017, we installed 197 water taps in rainforest villages.

•  Thanks to cocoa farming, 180 families got a better or more stable income and 82 families improved their income thanks to coffee cultivation.

•  We support six communities in the Peruvian Amazon, protecting more than 70,000 hectares of rainforest. It’s an area that accounts for 29,545,585 trees and more than 26 million tons of stored carbon!


Read more about sustainability

A.S.Adventure & Corporate Social Responsibility

Corporate Social Responsibility means making the best possible choices for people and the environment. From a thoughtful product range and the repair of your belongings to more environmentally conscious packaging and CO2 reductions, we try to lower our impact at every level.

Our approach

Sustainability certificates

Want to make a more informed choice? Then be sure to look at a product’s sustainability certificates. This way, you can find out more about the impact on people and the environment. Online, the certificates are listed next to each product; in the store, one of our staff will be happy to tell you more.

Discover the certificates

Care & Repair

The better you care for your gear right now, the longer it will stay in top condition! Good for you and good for the planet: a true win-win. Because by enjoying your gear for many years to come, we really do make a difference in reducing that infamous mountain of waste.

Maintenance and repairs


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