In October 2019, all of our 41 Belgian A.S.Adventure stores joined forces in a test to recycle all of our plastic as efficiently as possible. The plastic packaging of the products was returned to our central warehouse so that we could deliver it to Ecoplast. They in turn kept track of what percent of this translucent plastic they could recycle well. Drum roll, please… Good news! Almost 100% was recycled. It’s a fantastic result, so we are now looking further into whether we can make this test with Ecoplast a daily reality in the future.
A second test that we want to start up contains the removal of the plastic packaging from the products just before we send them or hand them over in the shop. We would then, for example, pack the products in paper kraft bags. Of course, this requires more time, more helping hands, extra storage, and so on. As soon as we know the results of this test, we will look at the feasible parameters for Retail Concepts.