ON

Born in the Swiss Alps in 2010, we first set out to shake up the world of running. Today, On remains committed to delivering groundbreaking products that inspire people to move across high-performance and all-day activities. We believe movement unlocks potential. Enables progress. Defies limits. Our mission is to ignite the human spirit through movement. On is a premium sportswear brand, delivering industry-disrupting footwear, apparel, and accessories for high-performance running, outdoor, and
all-day activities. We exist at the intersection of performance, design and impact. Underlying everything we do is an unshakeable belief in the transformative power of movement.

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Hiking shoes

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Trail running shoes

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Lifestyle shoes

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ON specialises in quality shoes that find their way to the tracks, fashionable cities, and ultramarathons. You’ll also find T-shirtstrousersjumpersjackets, and socks in the collection. So there’s more than just shoes! The entire collection is designed for real adventurers and makes you want to go out and stay out. Simple and stylish, full of functionality, and with an eye for detail. It doesn’t get any more Swiss than that.

 

Soft landings, firm starts: that is the soul of all ON shoes. To do this, they use a combination of CloudTec® cushioning with a reactive Speedboard®. As soon as you hit the ground, the rubber Cloud elements cushion both the vertical and horizontal forces. This means you’re always ready for the next step. Thanks to a pair of their sports shoes, you’ll run straight from training to full-on race day.

ON is rapidly winning the hearts and feet of runners all over the world as well as walkers. You’ll enjoy the excellent cushioning and grip provided by a pair of hiking shoes from the brand, with or without waterproofing. The choice is yours! In any case, comfort is always assured.

 

The brand was born in 2010 in the Swiss Alps and was created by former professional athlete Olivier Bernhard and his friends David Allemann and Caspar Coppetti. After his career, Olivier wanted to develop a shoe that would give him the perfect running feeling. Together with David and Caspar, he even managed to change the running world forever! High-performance technology combined with outdoor functionality: that’s Swiss robustness at its highest level.

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