About On Running - Born in the Swiss Alps, On set out in 2010 with a big ambition: to change the world of running. In the 10 years since, On has been embraced into the hearts, and onto the feet, of more than seven million runners in over 50 countries. Specializing in performance running gear, the brand has grown to incorporate shoes and premium apparel that can be spotted on the streets of Tokyo and on ultra-racecourses. Fusing performance technology with outdoor functionality, this is Swiss engineering at the highest level.
As a Swiss brand, we know a thing or two about running in the mountains.
The Swiss Alps have always been our testing ground. And our playg-round. We embrace a new approach to taking on the mountains: light and fast. Whatever your mission, On shoes and outdoor apparel items are engineered to free you from the weight and bulk of traditional outdoor gear. Which means you're free to reach new heights. See you at the summit.
It’s not just a love of running that brought former professional athlete Olivier Bernhard and his friends David Allemann and Caspar Coppetti together. They were dedicated to developing a revolutionary idea. After retiring from professional competition, Bernhard devoted himself to finding a running shoe that would give him the perfect running sensation. In doing so, he crossed paths with a like-minded Swiss engineer who had an idea for a new kind of running shoe. Dozens of prototypes were developed, but the basic concept – cushioned landing, firm take-off – remained paramount throughout. It was this unique running sensation that convinced Allemann and Coppetti to come aboard too. Their mission? To develop a product range fully engineered in Switzerland using the latest technology. At Bever you will find the latest seasonal performance collection from On.
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